by Craig Pateman | Nov 24, 2021 | Business Strategy
The biggest problem for small- to medium-sized businesses can be summed up in three parts: they’re not strategic, they’re not analytical, and they’re not systematic.
Here we will focus on the strategic aspect of running your business.
Most business owners get strategy and tactics confused and I think this is the main reason why they don’t achieve the results they want.
by Craig Pateman | Aug 25, 2021 | Marketing & Sales
To build an extremely successful business then you need to execute on all of these marketing tools. Using all of them will allow you to generate high levels of revenue.
Doing this on a consistent and ongoing basis will lead to your business success.
A successful Business Owner knows their numbers because they track their leads, conversions rates, average transaction value, customer frequency and have systems and processes to make sure they all run smoothly.
by Craig Pateman | Aug 12, 2021 | Business Growth
Building and growing a business requires passion and dedication. Most days business owners face a number of challenges. One of the main challenges they face is successfully growing their business.
Here are 6 common growth challenges and actions you can take to overcome them.
by Craig Pateman | Aug 5, 2021 | Business Automation
Automation is a key component of your business especially if you want to engage and improve your level of service and responsiveness to your customers. But with all things there are some key learnings.
Here are 8 key learnings we have discovered along the way.
by Craig Pateman | Jul 22, 2021 | Marketing & Sales
It’s important to take inventory of where you are right now with your online marketing so you can set aggressive, yet attainable goals for your business.
To help you in this process, here are 21 questions that need to be answered honestly and accurately.
The questions go through the 7 core stages of your sales funnel and when you’re done you should have a clear picture of where you need to improve.