by Craig Pateman | Jun 22, 2023 | Business Data
Data analysis is pivotal in driving successful marketing strategies in today’s digital landscape.
By harnessing the power of data, small business operators can gain valuable insights into customer behaviour, campaign performance, and market trends.
by Craig Pateman | Jun 6, 2023 | Business Data
Discover how UTMs revolutionize digital marketing analytics. Accurate tracking, campaign attribution, A/B testing, and collaboration for better results.
by Craig Pateman | May 30, 2023 | Business Data
Small business success starts with data analytics. Analyze customer data, improve efficiency, and identify new opportunities.
Learn the keys to understanding your small business data.
by Craig Pateman | May 9, 2023 | Business Data
In this article, we’ll discuss ten conversion killers that can sabotage your digital marketing campaigns and provide tips on how to avoid them
by Craig Pateman | Nov 2, 2022 | Business Data
Every business has critical numbers. These numbers measure the actions that lead to sales and revenue. They are the numbers that determine the performance of your business.
Make sure when you measure your website that you are actually measuring those critical numbers that will impact your performance.
by Craig Pateman | Sep 30, 2022 | Business Data
Tracking and analysing your conversions is a way to measure how your business is performing but as important as highlighting areas that need improving.
To do this though you need to understand the macro and micro conversions on your site.