10 Conversion Killers for Business Websites: How to Avoid Them
In this article, we’ll discuss ten conversion killers that can sabotage your digital marketing campaigns and provide tips on how to avoid them
The Future of Small Business: 7 Trends You Can’t Afford to Ignore
Small businesses have always faced unique challenges in the marketplace, and today’s rapidly changing business landscape has only made things more complex. To stay competitive and grow in this environment, small businesses need to be aware of the trends and forces shaping the future of the industry.
How To Use Email Marketing To Increase Sales
With email marketing, you can personalize and target communications in ways other marketing campaigns cannot. This can be a big contributor to your sales. By following a few tips, and with a little practice, you can create email campaigns that drive repeat sales, build a brand following and generate referrals.
How To Create an Effective Email Autoresponder Series
The most efficient and cost-effective way to educate your new subscribers is to take them through a series of specially designed emails that take them from point A to point B in sequential order.
An email autoresponder series allows you to do this.
What Conversion Rate Is Important For Your Digital Marketing
Every business has critical numbers. These numbers measure the actions that lead to sales and revenue. They are the numbers that determine the performance of your business.
Make sure when you measure your website that you are actually measuring those critical numbers that will impact your performance.
How To Use Micro Conversions To Improve Your Digital Marketing Results
Tracking and analysing your conversions is a way to measure how your business is performing but as important as highlighting areas that need improving.
To do this though you need to understand the macro and micro conversions on your site.
17 Key Elements For Your Video Marketing Strategy
Experts have dubbed video one of the most important developments in the marketing world, and it’s not going anywhere anytime soon.
Video is no longer an up-and-coming content marketing trend—it’s an integral part of many companies’ marketing plans.
Video marketing is a powerful tool for reaching and engaging your target audience.
10 Ways To Use Customer Data To Improve Your Business
Learn how to use your customer data to improve your business.
The Real Impact Of Poor Data On Your Business
The economic damage that data quality problems can cause include added expenses when products are shipped to the wrong customer addresses, lost sales opportunities because of erroneous or incomplete customer records, and fines for improper financial or regulatory compliance reporting.
4 Key Aspects Of Having Customer Data To Improve Your Business
In today’s business climate, it is no longer acceptable to guide your business by gut instinct or intuition. Sure, those are still important, but a data-driven approach is imperative to ensure you’re providing the best guidance to your organization.
With all the data available it is important that you have a process for acquiring and using your data