by Craig Pateman | Sep 8, 2022 | Marketing & Sales
Experts have dubbed video one of the most important developments in the marketing world, and it’s not going anywhere anytime soon.
Video is no longer an up-and-coming content marketing trend—it’s an integral part of many companies’ marketing plans.
Video marketing is a powerful tool for reaching and engaging your target audience.
by Craig Pateman | Aug 31, 2022 | Business Data
Learn how to use your customer data to improve your business.
by Craig Pateman | Aug 29, 2022 | Business Data
The economic damage that data quality problems can cause include added expenses when products are shipped to the wrong customer addresses, lost sales opportunities because of erroneous or incomplete customer records, and fines for improper financial or regulatory compliance reporting.
by Craig Pateman | Aug 26, 2022 | Business Data
In today’s business climate, it is no longer acceptable to guide your business by gut instinct or intuition. Sure, those are still important, but a data-driven approach is imperative to ensure you’re providing the best guidance to your organization.
With all the data available it is important that you have a process for acquiring and using your data
by Craig Pateman | Jul 25, 2022 | Marketing & Sales
Because consumers are more informed and more empowered than ever before, it’s important to deeply understand your customer’s journey so you can create content that helps them along that path while positioning you as an authority in your space.